TOP 16 YOUTH-OWNED BRANDS AWARDS 2026
Wednesday, 2 September 2026 Summer Place, Hyde Park EVENT STARTS IN
00 DAYS
00 HOURS
00 MINS
00 SECS
RESERVE YOUR SEAT

♿ Accessibility Options

One Tap accessibility widget is available! Click the icon to adjust text size, contrast, and more.

TOP 16 YOBA AWARDS

Have You Got Your Ticket Yet?

Don't miss the celebration of young brands, creators, entrepreneurs and changemakers. Join us for an unforgettable evening at the TOP 16 YOBA Awards.

02 SEPTEMBER 2026
Get Your Ticket
The Lazy Makoti food brand logo
2023 Top 16 YOBA Winner

The Lazy Makoti

The Lazy Makoti is a South African food brand founded by chef and author Mogau Seshoene, celebrating South African and African cuisine through cookbooks, content and curated kitchen products, recognised as the Top Food youth-owned brand at the Top 16 Youth-Owned Brands Awards.

Food Cookbooks South Africa

Brand Story

The Lazy Makoti is a South African food brand founded by chef, author and food entrepreneur Mogau Seshoene.

The brand started as a digital platform celebrating South African and African food, sharing recipes, stories and techniques that make local cuisine accessible and exciting.

The Lazy Makoti has grown into cookbooks, collaborations, content series and a range of contemporary handcrafted kitchen accessories, all centred on making African cooking easier and more celebrated.

The brand’s recognition as Top Food youth-owned brand at the Top 16 Youth-Owned Brands Awards highlights its contribution to South African food culture, publishing and youth entrepreneurship.

Why It Exists

The Lazy Makoti exists to celebrate and modernise South African and African cuisine, making it easier and more appealing for people to cook and host with local flavours.

The brand was created to respond to the lack of accessible, contemporary resources and products that centre African recipes, ingredients and cooking styles.

Through cookbooks, content and kitchen products, The Lazy Makoti aims to build confidence in African cooking, preserve culinary heritage and inspire a new generation of home cooks and food lovers.

The Purpose

To celebrate South African and African food by making it easier, more accessible and more exciting to cook and host with local flavours, recipes and kitchen products.

Founder & Key People

Mogau Seshoene, founder of The Lazy Makoti

Mogau Seshoene

Founder, Chef & Author

Mogau Seshoene is a South African chef, food entrepreneur and author, best known as the founder of The Lazy Makoti.

She has published multiple award-winning cookbooks, including titles that have won Gourmand World Cookbook Awards, and collaborates with major brands and media platforms.

Mogau is recognised as a leading voice in contemporary African cuisine, using cookbooks, content and products to make local food more accessible and celebrated.

Achievements & Recognition

The Lazy Makoti has earned recognition for its contribution to South African food, publishing and youth entrepreneurship.

🏆

Top Food Youth-Owned Brand

The Lazy Makoti won the Top Food youth-owned brand award at the Top 16 Youth-Owned Brands Awards.

📚

Award-Winning Cookbooks & Global Recognition

Founder Mogau Seshoene has won multiple Gourmand World Cookbook Awards, with her books judged among the best in the world.

What They Do

The Lazy Makoti creates cookbooks, digital content and curated kitchen products that celebrate South African and African cuisine, making local cooking easier and more inspiring.

Cookbooks Food Content Kitchen Products African Cuisine Food Brand